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FD Gazelle winner five years in a row (2020–2024)

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Ad Testing

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Test Voice-Over or Spokesperson

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Neuro Pricing Research

Packaging Research

In-store shopper research

Neuro Customer Decision Tree Research

Neuro Shelf Layout Test

Neuro Point-of-Sales (POS) Testing

Usability & CRO Research
Curious how your packaging performs in the brain?
Let’s find out.
Tim Zuidgeest, Lead Consultant

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Methods
EEG
Implicit Associations
Eye Tracking
Biometrics
Emotion Recognition
Behavioral Experiments
Curious how your packaging performs in the brain?
Let’s find out.
Tim Zuidgeest, Lead Consultant

Schedule discovery call
The whole is more than the sum of its parts. We combine groundbreaking technologies to find clear answers to difficult questions. Clear and immediately applicable.
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Curious how your packaging performs in the brain?
Let’s find out.
Tim Zuidgeest, Lead Consultant

Schedule discovery call
About Us
Our Team
Curious how your packaging performs in the brain?
Let’s find out.
Tim Zuidgeest, Lead Consultant

Schedule discovery call
Unravel

Unravel Research looks into the brain to make marketing more effective. By combining neuromarketing technologies we can predict and increase the effectiveness of your store, advertising, product, website and communication.
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What tools do we use?

The whole is more than the sum of its parts. We combine state-of-the-art technologies to find clear and reliable answers to your questions.

EEG

Implicit Associations

Eye Tracking

Biometrics

Emotion Recognition

Behavioral Experiments

Our Clients

We mean business with