Solutions
Communication

Neuromarketing Advertising Research

Entertainment Research

Test Voice-Over or Spokesperson

Branding

Brand image research

Distinctive Brand Asset Monitoring

Retail & Shopper

Packaging Research

Neuro Shelf Layout Testing

In-store Shopper Research

Neuro Point-of-Sales (POS) Testing

Neuro Customer Decision Tree Research

Pricing Research

Usability Research

Usability testing
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Methods
The whole is more than the sum of its parts. We combine groundbreaking technologies to find clear answers to difficult questions. Clear and immediately applicable.

Methods

EEG

Implicit Associations

Eye Tracking

Biometrics

Emotion Recognition

Behavioral Experiments
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Insights
👉 Cases
How we’ve helped other clients make their marketing even more effective
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🎥 Webinars
Practical webinars full of evidence-based insights
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🗃️ Sample Reports
Curious about what neuromarketing research looks like? Download one of our sample reports.

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📝 Blogs
The latest insights from scientific research, translated into actionable insights and tips
Read our Blogs

🚀 Popular Blogs

The Ultimate Brand Asset Guide: Everything you need to know as a brand about brand assets

Why Brand Image is Hard to Research - and How to Make it Measurable
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About Us
Unravel
Unravel Research looks into the brain to make marketing more effective. By combining neuromarketing technologies we can predict and increase the effectiveness of your store, advertising, product, website and communication.

About Us

Our Team

Our Cases

Contact
Discuss the possibilities with Tim, our Lead Consultant

Schedule An Online Appointment

Or contact us directly (+31 30 22 71 937)
Contact

Neuromarketing | Ad Testing

How effective is Pearle's latest ad campaign?

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Cases

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Retail

Heineken & RealEye

Online eye tracking for the optimal shelf placement

Online eye tracking for the optimal shelf placement

Usability

Pathé

Neuro Usability: Generating a 7% higher conversion rate, this is Pathé’s new blockbuster

Neuro Usability: Generating a 7% higher conversion rate, this is Pathé’s new blockbuster

Retail

Consumentenbond

Could Cialdini’s principle of authority be used to soften the perceived feeling of price pain? Neuroscience helps to find out!

Could Cialdini’s principle of authority be used to soften the perceived feeling of price pain? Neuroscience helps to find out!

Retail

Aldipress

How can the shelf experience of magazines be improved?

How can the shelf experience of magazines be improved?

Danone

Olvarit Video Testing

Olvarit Video Testing

Retail

Vitapep

What is the most sustainable and desirable packaging?

What is the most sustainable and desirable packaging?

Film trailers

Predict box office hits

Predict box office hits

Reclame

Pearle

Happy Eyes Ad Test

Happy Eyes Ad Test

Our Clients

We mean business with