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Solutions
Communication Research

Advertising (pre/concept)

Entertainment

Voice-Over or Spokesperson

Branding Research

Brand Health Tracking

Brand image

Distinctive Brand Asset Monitoring

Retail & Shopper Research

Packaging

Neuro Shelf Layout

In-store Shopper

Neuro Point-of-Sales (POS)

Neuro Customer Decision Tree

Pricing

Usability Research

Usability (UX/UI)
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Methods
The whole is more than the sum of its parts. We combine groundbreaking technologies to find clear answers to difficult questions. Clear and immediately applicable.

Methods

EEG

Implicit Associations

Eye Tracking

Biometrics

Emotion Recognition

Behavioral Experiments
Discuss the possibilities with Tim, our Lead Consultant

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Or contact us directly (+31 30 22 71 937)
Insights
👉 Cases
How we’ve helped other clients make their marketing even more effective
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🎥 Webinars
Practical webinars full of evidence-based insights
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🗃️ Sample Reports
Curious about what neuromarketing research looks like? Download one of our sample reports.

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📝 Blogs
The latest insights from scientific research, translated into actionable insights and tips
Read our Blogs

🚀 Popular Blogs

Why Brand Image is Hard to Research - and How to Make it Measurable

The Ultimate Brand Asset Guide: Everything brands need to know about brand assets in 2025
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Or contact us directly (+31 30 22 71 937)
About Us
Unravel
Unravel Research looks into the brain to make marketing more effective. By combining neuromarketing technologies we can predict and increase the effectiveness of your store, advertising, product, website and communication.

About Us

Our Cases

Our Team

Contact
Discuss the possibilities with Tim, our Lead Consultant

Schedule An Online Appointment

Or contact us directly (+31 30 22 71 937)
Contact

Neuromarketing | Ad Testing

How effective is Pearle's latest ad campaign?

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Cases

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Retail

Vrumona

The Perfect Cola Shelf – According to the Brain

Retail

Heineken & RealEye

Online eye tracking for the optimal shelf placement

Usability

Pathé

Neuro Usability: Generating a 7% higher conversion rate, this is Pathé’s new blockbuster

Retail

Consumentenbond

Could Cialdini’s principle of authority be used to soften the perceived feeling of price pain? Neuroscience helps to find out!

Retail

Vitapep

What is the most sustainable and desirable packaging?

Film trailers

Predict box office hits

Reclame

Pearle

Happy Eyes Ad Test

Danone

Olvarit Video Testing

Retail

Aldipress

How can the shelf experience of magazines be improved?

Our Clients

We mean business with